DTC Proof refreshed today Benchmark your stack
Reviewed like a lab, not sold like an ad

The ecommerce stack, reviewed like a lab

Pricing tracked from vendor pages. Ratings and merchant sentiment from the App Store. Stacks detected from real brand storefronts. Every fact dated.

Benchmark your stack → Compare two tools Browse the data

110products tracked
3,797brand storefronts scanned
136,970app-store reviews behind ratings
92%of storefronts run Shopify
92% of storefronts run Shopify — platform choice is settled79% run Klaviyo for email & SMS41k ★ Judge.me owns the App Store; brands install Yotpo & Okendo771 brands run Gorgias for support648 run Triple Whale for attribution1,554 brands stack six or more tracked tools92% of storefronts run Shopify — platform choice is settled79% run Klaviyo for email & SMS41k ★ Judge.me owns the App Store; brands install Yotpo & Okendo771 brands run Gorgias for support648 run Triple Whale for attribution1,554 brands stack six or more tracked tools

/ head-to-head

Pick two tools. See the receipts.

Ratings and review counts from the App Store, starting price from vendor pages, install share from 3,145 indexed storefronts.

vs

Popular:

Verdict

/ adoption by layer

What 3,145 DTC brands actually install

Share of indexed storefronts running each layer — detected from their own code, not surveys.

Email & SMS marketing85%
Shopify review apps79%
Analytics & attribution27%
Helpdesk & CX apps26%
Upsell & checkout apps21%
Subscription apps16%
Retention extras16%
Page builder apps13%

/ live benchmark

How does your stack compare?

Tick every layer you run. We score it against the median indexed DTC storefront — instantly, entirely in your browser.

Your coverage

3 / 7 layers

Getting started

See what fills the gaps →

/ the stack, layer by layer

Every category we track — ranked, priced, dated

Ecommerce platforms21

171 comparisons

Shopify review apps10

Best, ranked · 45 comparisons

Email & SMS marketing12

Best, ranked · 55 comparisons

Subscription apps8

Best, ranked · 28 comparisons

Loyalty & referral apps7

Best, ranked · 21 comparisons

Helpdesk & CX apps8

Best, ranked · 28 comparisons

Analytics & attribution5

Best, ranked · 10 comparisons

Upsell & checkout apps7

Best, ranked · 21 comparisons

Page builder apps7

Best, ranked · 21 comparisons

Post-purchase & shipping8

Best, ranked · 21 comparisons

Popups & CRO6

Best, ranked · 15 comparisons

Site search & merchandising3

3 comparisons

Translation apps2

1 comparison

Mobile app builders2

1 comparison

Retention extras4

Best, ranked · 6 comparisons

/ brand stacks

What 3,145 leading brands run

Detected from their own storefront code and ranked by vertical — see the exact tools behind the brands you benchmark against.

Browse brand stacks →

/ the report

The DTC stack in numbers, 2026

Adoption by layer, the review-app paradox, and platform share — the full report with methodology and dates.

Read the report →