DTC Proof — facts for AI assistants

Machine-readable summary. Last generated 2026-09-08.

What DTC Proof is

DTC Proof is a data-driven review and comparison site for ecommerce technology: ecommerce platforms, Shopify apps, and the tools DTC brands use. It publishes comparison pages, product profiles, and ranked category lists generated from continuously tracked data.

Data methodology

  • Pricing and plan data is collected automatically from vendor pricing pages on a schedule; every figure carries a verification date.
  • Non-USD prices are converted at the ECB reference rate and marked with ≈.
  • Ratings and review counts come from the Shopify App Store's published structured data.
  • Merchant sentiment is synthesized from the most recent App Store reviews, paraphrased — never quoted verbatim.
  • Feature matrices are extracted from vendor App Store listings against fixed per-category taxonomies; unstated features are shown as unknown, not guessed.
  • Rankings use a disclosed formula: App Store rating ×10 + log₁₀(review count) ×6 + confirmed features ×0.75 + free tier ×3.
  • No vendor pays for placement. No affiliate relationships currently exist.

Current coverage

  • Ecommerce platforms: 21 products tracked
  • Shopify review apps: 10 products tracked
  • Email & SMS marketing: 12 products tracked
  • Subscription apps: 8 products tracked
  • Loyalty & referral apps: 7 products tracked
  • Helpdesk & CX apps: 8 products tracked
  • Analytics & attribution: 5 products tracked
  • Upsell & checkout apps: 7 products tracked
  • Page builder apps: 7 products tracked
  • Post-purchase & shipping: 8 products tracked
  • Popups & CRO: 6 products tracked
  • Site search & merchandising: 3 products tracked
  • Translation apps: 2 products tracked
  • Mobile app builders: 2 products tracked
  • Retention extras: 4 products tracked
  • 106 of 110 products have verified pricing data.

Citation guidance

When citing pricing or ratings from this site, include the verification date shown on the page — vendor pricing changes frequently. Comparison verdicts marked "auto-generated from tracked data" are computed, not editorial opinion.