Ecommerce platformsComparison2026
Shopify vs Webflow Ecommerce: which fits your store?
Shopify and Webflow Ecommerce are both ecommerce platform tools compared here on pricing verified 2026-08-29, published plans, App Store standing, and themes from recent merchant reviews. Webflow Ecommerce starts cheaper (free vs ≈ $31/mo); Webflow Ecommerce has a free tier, Shopify does not.
How do Shopify and Webflow Ecommerce compare?
 Shopify |  Webflow Ecommerce | |
|---|---|---|
| App Store rating | — | — |
| Price from | ≈ $31/mo | free |
| Free tier | ✗ no | ✓ yes |
| Published plans | 5 | 26 |
| Data confidence | high | high |
Shopify 2878 brands
Webflow Ecommerce 38 brands
→ Shopify leads among brands we track What would you actually pay?
Shopify plans
| Plan | Monthly | Limits / notes |
|---|---|---|
| Basic | ≈ $31 | 10 inventory locations; no additional staff accounts listed; up to 3 B2B catalogs; 50 synced marketplace orders/month free, then 1% up to $99 USD/month; 1 headless storefront; 2% fee for third-party payment providers |
| Grow | ≈ $86 | 10 inventory locations; up to 5 staff accounts; up to 3 B2B catalogs; 50 synced marketplace orders/month free, then 1% up to $99 USD/month; 1 headless storefront; 1% fee for third-party payment providers |
| Advanced | ≈ $446 | 10 inventory locations; up to 15 staff accounts; up to 3 B2B catalogs; 50 synced marketplace orders/month free, then 1% up to $99 USD/month; 1 headless storefront; up to 2x API rates on select APIs; 0.6% fee for third-party payment providers |
| Plus | ≈ $2441 | 200 inventory locations; unlimited staff accounts and B2B catalogs; 25 headless storefronts; up to 10x API rates on select APIs; up to 9 free expansion stores; 20 POS Pro locations included; 0.2% fee for third-party payment providers |
| POS Pro | ≈ $92 | Priced per physical retail location; Plus includes 20 locations |
Webflow Ecommerce plans
| Plan | Monthly | Limits / notes |
|---|---|---|
| Site Starter | $0 | 2 static pages, 1 GB bandwidth/month, 50 form submissions, limited CMS, 5 Cloud apps, 1 million web app requests/month, 15 CPU minutes |
| Site Basic | — | 300 static pages, 10 GB bandwidth/month, unlimited form submissions, 5 Cloud apps, 1 million web app requests/month, 15 CPU minutes |
| Site Premium | — | 20,000 CMS items, 40 CMS collections, bandwidth selectable from 50 GB to 2.5 TB/month, 15 Cloud apps, 2 million web app requests/month then $2 per 1M, 30 CPU minutes then $2 per 5 CPU hours |
| Platform Team | — | Includes Site and Workspace, 2 locales, 100,000 AI credits/year, 5 full seats, 5 limited seats, up to 100 free seats, 20,000 CMS items, 100 CMS collections, 500 static pages, up to 30 TB bandwidth/month, unlimited form submissions |
| Platform Enterprise | — | Custom limits for seats, locales, CMS, pages, bandwidth, APIs, Cloud usage, security, support, and configurations |
| Optimize add-on | $299 | Pricing scales by page views; shown tiers are 25,000, 50,000, 100,000, 250,000, and 500,000 page views/month; up to 5 concurrent optimizations |
| Analyze add-on | $9 | Pricing scales by sessions; shown tiers are 2,000, 10,000, 25,000, 50,000, 100,000, 250,000, and 500,000 sessions/month |
| Localize Essential add-on | $9 | Pricing scales by 1–3 added locales; up to 3 locales and 10,000 translated words per locale per month |
| Localize Advanced add-on | $29 | Pricing scales by 1–10 added locales; up to 10 locales and 50,000 translated words per locale per month |
| Optimize Enterprise add-on | — | 1M+ page views/year, unlimited concurrent optimizations, advanced targeting and enterprise integrations |
| Analyze Enterprise add-on | — | 1 million+ page views/year with enterprise analytics and AEO analytics |
| Localize Enterprise add-on | — | Custom number of locales and translation volume |
| Optimize for non-Webflow sites | — | Custom pricing; contact sales. |
| Ecommerce Standard | — | 500 ecommerce items, 2% transaction fee, 2,000 CMS items, 50 GB bandwidth, 1 million Cloud requests/month, 15 CPU minutes |
| Ecommerce Plus | — | 5,000 ecommerce items, 0% transaction fee, up to 10,000 CMS items, 100 GB bandwidth, 10 million Cloud requests/month then $2 per million, 120 CPU minutes then $2 per 5 CPU hours |
| Ecommerce Advanced | — | 15,000 ecommerce items, 0% transaction fee, up to 10,000 CMS items, 100 GB bandwidth, 10 million Cloud requests/month then $2 per million, 120 CPU minutes then $2 per 5 CPU hours |
| Team Workspace Starter | $0 | 2 staging sites, 2 pages and 50 CMS items per staged site, 200 AI credits/month, 1 full seat |
| Team Workspace Core | — | 10 staging sites, 300 pages per staged site, 300 AI credits/month, 1 full seat |
| Team Workspace Growth | — | Unlimited staging sites, 300 pages per staged site, 400 AI credits/month, 1 full seat |
| Freelancer/Agency Workspace Starter | $0 | 2 staging sites, 1 full seat, 1 free client seat per paid site, 200 AI credits/month |
| Freelancer Workspace | — | 10 staging sites, 1 free client seat per site, 300 AI credits/month, full CMS access on staging sites |
| Agency Workspace | — | Unlimited staging sites, 3 free client seats per site, unlimited Shared Libraries, 400 AI credits/month |
| Full seat | — | One seat; unlimited additional team members may be added |
| Limited seat | — | One limited seat for content editing or component-based page building |
| Free seat | $0 | Reviewer and commenter access |
| AI credits add-on | — | 2,000 credits/month |
Which features does each include?
| Feature | Shopify | Webflow Ecommerce |
|---|---|---|
| Hosted online store | ✓ | ✓ |
| Point of sale | ✓ | — |
| Multichannel selling | ✓ | ✓ |
| B2B / wholesale | ✓ | — |
| Headless / API-first | ✓ | ✓ |
| App ecosystem | ✓ | ✓ |
| Themes & templates | ✓ | ✓ |
| Abandoned cart recovery | ✓ | — |
| Multi-currency | ✓ | — |
| Multilingual storefronts | ✓ | ✓ paid |
| Native subscriptions | — | — |
| Carrier shipping rates | ✓ paid | ✓ |
| Built-in email marketing | ✓ | ✓ |
| SEO tools | ✓ | ✓ |
| Zero platform transaction fees | ✓ | ✓ paid |
| Free plan | ✗ | ✓ |
FAQ
Which is cheaper, Shopify or Webflow Ecommerce?
Webflow Ecommerce starts lower at free, vs ≈ $31/mo for Shopify (verified 2026-08-29).
Does Shopify or Webflow Ecommerce have a free plan?
Webflow Ecommerce has a free tier; Shopify does not publish one.
Which is rated higher on the Shopify App Store?
App Store ratings are shown in the table above where available.
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