Sendlane vs Sequenzy: which fits your store?

Last verified 2026-08-29 some data medium/low confidence

Sendlane and Sequenzy are both email & sms marketing tools compared here on pricing verified 2026-08-29, published plans, App Store standing, and themes from recent merchant reviews. Both are priced in the same range — the decision comes down to features and fit. — auto-generated from tracked data; editorial verdict pending.

How do Sendlane and Sequenzy compare?

	Sendlane	Sequenzy
App Store rating	—	—
Price from	free	free
Free tier	✓ yes	✓ yes
Published plans	7	3
Data confidence	medium	high

What would you actually pay?

Sendlane plans

Plan	Monthly	Limits / notes
Free Trial	$0	60 days; limited to 100 contacts and 500 email sends; SMS included only with paid accounts.
Unlimited Contacts	$100	Pay for sends, not profiles; selected send volume shown as 50 emails per month; unlimited profiles; CPM overage shown as $0.xx.
Professional	—	0 - 9,999 contacts in support tier table.
Professional Plus	—	10,000+ contacts in support tier table.
Enterprise	—	200,000+ contacts in support tier table.
Enterprise Plus	—	500,000+ contacts in support tier table.
SMS Credits Add-on	$10	SMS available starting at $0.009 per credit inclusive of carrier fees; Direct Rate SMS at cost; a la carte credits: 250 for $6.25, 500 for $11, 1,000 for $21, 2,500 for $50, 5,000 for $90, 10,000 for $175. 1 credit = 1 text message.

Verified 2026-07-15 from vendor pricing page.

Sequenzy plans

Plan	Monthly	Limits / notes
Free	$0	Up to 2,500 emails per month; unlimited contacts, sending domains, lists, and segments.
Pro	$19	Email-volume pricing: 15k $19/mo ($205/yr); 30k $29/mo ($313/yr); 60k $49/mo ($529/yr); 120k $99/mo ($1,069/yr); 300k $199/mo ($2,149/yr); 600k $399/mo ($4,309/yr); 900k $599/mo ($6,469/yr); 1.2M $799/mo ($8,629/yr); 2M $1,299/mo ($14,029/yr); 3M $1,999/mo ($21,589/yr); 4M $2,499/mo ($26,989/yr); 5M $2,999/mo ($32,389/yr). Unlimited contacts and sending domains.
Enterprise	—	Custom email volume; described for high-volume senders and 100k+ subscribers.

Prices are displayed in USD. Annual per-month price for Pro is calculated from the displayed $205 yearly base price.

Verified 2026-08-29 from vendor pricing page.

Which features does each include?

Feature	Sendlane	Sequenzy
Email campaigns	✓	✓
SMS marketing	✓ paid	✓ paid
Automation flows	✓	✓
Segmentation	✓	✓
A/B testing	✓	✓
Forms & popups	✓	✓
Push notifications	—	✗
Transactional email	—	✓
Template library	✓	✓
Analytics & reporting	✓	✓
AI features	✓	✓
Personalization	—	✓
Deliverability tools	✓	✓
Review app integration	✓	✗
API access	✓	✓
Free plan	✗	✓

Extracted from each vendor's App Store listing (2026-07-15); "—" = not stated there. Verify tier availability on vendor pricing pages.

FAQ

Which is cheaper, Sendlane or Sequenzy?

Both start at free (verified 2026-08-29).

Does Sendlane or Sequenzy have a free plan?

Both offer free tiers.

Which is rated higher on the Shopify App Store?

App Store ratings are shown in the table above where available.

How we compare: pricing and plans are collected automatically from vendor pages on a schedule and shown with verification dates; ratings come from the Shopify App Store; merchant sentiment is synthesized from the most recent App Store reviews (paraphrased, never quoted). We currently have no affiliate relationship with either vendor. Found an error? The data snapshot behind this page is dated — check the vendor's page for same-day changes.

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