Brevo vs Sendlane: which fits your store?

Last verified 2026-08-29 some data medium/low confidence

Brevo and Sendlane are both email & sms marketing tools compared here on pricing verified 2026-08-29, published plans, App Store standing, and themes from recent merchant reviews. Both are priced in the same range — the decision comes down to features and fit. — auto-generated from tracked data; editorial verdict pending.

How do Brevo and Sendlane compare?

	Brevo	Sendlane
App Store rating	—	—
Price from	free	free
Free tier	✓ yes	✓ yes
Published plans	6	7
Data confidence	medium	medium

What would you actually pay?

Brevo plans

Plan	Monthly	Limits / notes
Free	$0	Up to 300 emails per day; contacts can be uploaded; sending requires account approval.
Starter	—	From 5,000 emails per month; SMS credits sold separately.
Standard	—	One landing page included; email allowance not stated in the supplied text.
Professional	—	From 150,000 emails per month; 10 user seats included; 3 hours per year of deliverability specialist support.
Enterprise	—	Intended for companies with 1M+ contacts; limits are customized.
Pay-as-you-go	—	One email sent consumes one credit; credits do not expire; additional credits can be purchased as needed.

The page shows monthly and yearly billing options with a 10% yearly discount, but no numeric recurring prices or currency amounts were present in the supplied text.

Verified 2026-08-29 from vendor pricing page.

Sendlane plans

Plan	Monthly	Limits / notes
Free Trial	$0	60 days; limited to 100 contacts and 500 email sends; SMS included only with paid accounts.
Unlimited Contacts	$100	Pay for sends, not profiles; selected send volume shown as 50 emails per month; unlimited profiles; CPM overage shown as $0.xx.
Professional	—	0 - 9,999 contacts in support tier table.
Professional Plus	—	10,000+ contacts in support tier table.
Enterprise	—	200,000+ contacts in support tier table.
Enterprise Plus	—	500,000+ contacts in support tier table.
SMS Credits Add-on	$10	SMS available starting at $0.009 per credit inclusive of carrier fees; Direct Rate SMS at cost; a la carte credits: 250 for $6.25, 500 for $11, 1,000 for $21, 2,500 for $50, 5,000 for $90, 10,000 for $175. 1 credit = 1 text message.

Verified 2026-07-15 from vendor pricing page.

FAQ

Which is cheaper, Brevo or Sendlane?

Both start at free (verified 2026-08-29).

Does Brevo or Sendlane have a free plan?

Both offer free tiers.

Which is rated higher on the Shopify App Store?

App Store ratings are shown in the table above where available.

How we compare: pricing and plans are collected automatically from vendor pages on a schedule and shown with verification dates; ratings come from the Shopify App Store; merchant sentiment is synthesized from the most recent App Store reviews (paraphrased, never quoted). We currently have no affiliate relationship with either vendor. Found an error? The data snapshot behind this page is dated — check the vendor's page for same-day changes.

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