Tonal tech stack
About Tonal's storefront
The captured Tonal storefront organizes its catalog into shopping sections including Tonal Accessories and Performance Shop. These are examples from its navigation, not a complete product inventory.
Detected stack
| Layer | Tool | Confidence | Evidence |
|---|---|---|---|
| Platform | Shopify | high | signature: cdn.shopify.com |
| Shopify review apps | Yotpo | good | signature: yotpo |
| Shopify review apps | Okendo | good | signature: okendo |
| Email & SMS marketing | Klaviyo | good | signature: klaviyo |
| Popups & CRO | Justuno | good | signature: justuno.com |
What stands out in Tonal's detected stack
Justuno appears on 3 of the 91 fitness & outdoor storefronts with at least one detected tool in this dataset (3%). Tonal is one of those observed storefronts. This measures how often we detect the tool, not its quality or the brand's results.
Justuno and Okendo are both detected on Tonal. That same pair appears together on 3 fitness & outdoor storefronts in our dataset. Co-occurrence is a useful starting point for researching a stack, but does not establish that the tools are integrated or which features are enabled.
| Tool | Observed in this category | Explore the tool |
|---|---|---|
| Shopify | 84 / 91 (92%) | Shopify pricing · Shopify alternatives |
| Yotpo | 62 / 91 (68%) | Yotpo pricing · Yotpo alternatives |
| Okendo | 51 / 91 (56%) | Okendo pricing · Okendo alternatives |
| Klaviyo | 70 / 91 (77%) | Klaviyo pricing · Klaviyo alternatives |
| Justuno | 3 / 91 (3%) | Justuno pricing · Justuno alternatives |
How Tonal compares in fitness & outdoor
We detect 5 tools on Tonal's storefront. The median fitness & outdoor storefront with at least one detection has 5 detected tools. In the 10-layer comparison below, Tonal has detections in 3 layers.
Layer by layer
| Layer | On this storefront | fitness & outdoor peers |
|---|---|---|
| Platform | Shopify | 96% |
| Email & SMS | Klaviyo | 81% |
| Reviews & UGC | Yotpo, Okendo | 82% |
| Support & CX | not detected | 27% |
| Analytics | not detected | 33% |
| Upsell & checkout | not detected | 24% |
| Subscriptions | not detected | 4% |
| Loyalty | not detected | 10% |
| Page builder | not detected | 15% |
| Post-purchase | not detected | 10% |
See all 91 fitness & outdoor brands →
Other fitness & outdoor stacks to explore
These storefronts share detected tools with Tonal. Selection is based on overlap within this category; it is not a ranking or an endorsement.
Camp Chef
Shared detections: Shopify, Yotpo, Okendo, Klaviyo.
deWiz Golf
Shared detections: Shopify, Yotpo, Okendo, Klaviyo.
Lemond Bikes
Shared detections: Shopify, Yotpo, Okendo, Klaviyo.
Research your own stack
Use Tonal's profile as a reference, then scan your own storefront to see what is detectable. Compare your tools with Stack Benchmark and model your own plans and usage in the Stack Cost Calculator. A public signature cannot reveal Tonal's bill, contract or implementation.