Petaluma tech stack
About Petaluma's storefront
At the time of capture, Petaluma's official storefront used the page title “Vet-designed plant-based dog food with organic, whole food ingredients – Petaluma Petaluma | Sustainable Dog Food”. This is the brand's own description.
Detected stack
| Layer | Tool | Confidence | Evidence |
|---|---|---|---|
| Platform | Shopify | high | signature: cdn.shopify.com |
| Subscription apps | Recharge | high | signature: rechargepayments |
| Helpdesk & CX apps | Gorgias | high | signature: gorgias.chat |
| Shopify review apps | Judge.me | good | signature: judge.me |
| Shopify review apps | Yotpo | good | signature: yotpo |
| Shopify review apps | Okendo | good | signature: okendo |
| Email & SMS marketing | Klaviyo | good | signature: klaviyo |
What stands out in Petaluma's detected stack
Recharge appears on 10 of the 319 pets storefronts with at least one detected tool in this dataset (3%). Petaluma is one of those observed storefronts. This measures how often we detect the tool, not its quality or the brand's results.
Recharge and Gorgias are both detected on Petaluma. That same pair appears together on 2 pets storefronts in our dataset. Co-occurrence is a useful starting point for researching a stack, but does not establish that the tools are integrated or which features are enabled.
| Tool | Observed in this category | Explore the tool |
|---|---|---|
| Shopify | 248 / 319 (78%) | Shopify pricing · Shopify alternatives |
| Recharge | 10 / 319 (3%) | Recharge pricing · Recharge alternatives |
| Gorgias | 43 / 319 (13%) | Gorgias pricing · Gorgias alternatives |
| Judge.me | 88 / 319 (28%) | Judge.me pricing · Judge.me alternatives |
| Yotpo | 146 / 319 (46%) | Yotpo pricing · Yotpo alternatives |
| Okendo | 134 / 319 (42%) | Okendo pricing · Okendo alternatives |
| Klaviyo | 195 / 319 (61%) | Klaviyo pricing · Klaviyo alternatives |
How Petaluma compares in pets
We detect 7 tools on Petaluma's storefront, above the pets median. The median pets storefront with at least one detection has 4 detected tools. In the 10-layer comparison below, Petaluma has detections in 5 layers.
Layer by layer
| Layer | On this storefront | pets peers |
|---|---|---|
| Platform | Shopify | 96% |
| Email & SMS | Klaviyo | 71% |
| Reviews & UGC | Judge.me, Yotpo, Okendo | 63% |
| Support & CX | Gorgias | 16% |
| Analytics | not detected | 16% |
| Upsell & checkout | not detected | 15% |
| Subscriptions | Recharge | 23% |
| Loyalty | not detected | 7% |
| Page builder | not detected | 13% |
| Post-purchase | not detected | 4% |
Other pets stacks to explore
These storefronts share detected tools with Petaluma. Selection is based on overlap within this category; it is not a ranking or an endorsement.
Alvar Pet
Shared detections: Shopify, Gorgias, Judge.me, Yotpo, Okendo, Klaviyo.
Brutus & Barnaby
Shared detections: Shopify, Recharge, Gorgias, Judge.me, Yotpo, Okendo, Klaviyo.
Catalyst
Shared detections: Shopify, Gorgias, Judge.me, Yotpo, Okendo, Klaviyo.
Research your own stack
Use Petaluma's profile as a reference, then scan your own storefront to see what is detectable. Compare your tools with Stack Benchmark and model your own plans and usage in the Stack Cost Calculator. A public signature cannot reveal Petaluma's bill, contract or implementation.