Pat Mcgrath Labs tech stack
About Pat Mcgrath Labs's storefront
The captured Pat Mcgrath Labs storefront organizes its catalog into shopping sections including THE BACKSTAGE ARTISTRY COLLECTION, MUSIC AWARDS LOOK, GILDED NIRVANA COLLECTION and LEGENDARY LONGWEAR LIP LINER. These are examples from its navigation, not a complete product inventory.
Detected stack
| Layer | Tool | Confidence | Evidence |
|---|---|---|---|
| Platform | Shopify | high | signature: cdn.shopify.com |
| Helpdesk & CX apps | Gorgias | high | signature: gorgias.chat |
| Retention extras | Rise.ai | high | signature: rise-ai.com |
| Retention extras | Swym Wishlist Plus | high | signature: swymrelay.com |
| Shopify review apps | Yotpo | good | signature: yotpo |
| Shopify review apps | Okendo | good | signature: okendo |
| Email & SMS marketing | Klaviyo | good | signature: klaviyo |
| Analytics & attribution | Triple Whale | good | signature: triplewhale |
What stands out in Pat Mcgrath Labs's detected stack
Swym Wishlist Plus appears on 6 of the 287 beauty storefronts with at least one detected tool in this dataset (2%). Pat Mcgrath Labs is one of those observed storefronts. This measures how often we detect the tool, not its quality or the brand's results.
Swym Wishlist Plus and Rise.ai are both detected on Pat Mcgrath Labs. That same pair appears together on 4 beauty storefronts in our dataset. Co-occurrence is a useful starting point for researching a stack, but does not establish that the tools are integrated or which features are enabled.
| Tool | Observed in this category | Explore the tool |
|---|---|---|
| Shopify | 276 / 287 (96%) | Shopify pricing · Shopify alternatives |
| Gorgias | 91 / 287 (32%) | Gorgias pricing · Gorgias alternatives |
| Rise.ai | 21 / 287 (7%) | Rise.ai pricing · Rise.ai alternatives |
| Swym Wishlist Plus | 6 / 287 (2%) | Swym Wishlist Plus pricing · Swym Wishlist Plus alternatives |
| Yotpo | 220 / 287 (77%) | Yotpo pricing · Yotpo alternatives |
| Okendo | 208 / 287 (72%) | Okendo pricing · Okendo alternatives |
| Klaviyo | 254 / 287 (89%) | Klaviyo pricing · Klaviyo alternatives |
| Triple Whale | 71 / 287 (25%) | Triple Whale pricing · Triple Whale alternatives |
How Pat Mcgrath Labs compares in beauty
We detect 8 tools on Pat Mcgrath Labs's storefront, above the beauty median. The median beauty storefront with at least one detection has 6 detected tools. In the 10-layer comparison below, Pat Mcgrath Labs has detections in 5 layers.
Layer by layer
| Layer | On this storefront | beauty peers |
|---|---|---|
| Platform | Shopify | 98% |
| Email & SMS | Klaviyo | 93% |
| Reviews & UGC | Yotpo, Okendo | 90% |
| Support & CX | Gorgias | 34% |
| Analytics | Triple Whale | 34% |
| Upsell & checkout | not detected | 30% |
| Subscriptions | not detected | 23% |
| Loyalty | not detected | 15% |
| Page builder | not detected | 10% |
| Post-purchase | not detected | 8% |
Other beauty stacks to explore
These storefronts share detected tools with Pat Mcgrath Labs. Selection is based on overlap within this category; it is not a ranking or an endorsement.
Sol de Janeiro
Shared detections: Shopify, Gorgias, Swym Wishlist Plus, Yotpo, Okendo, Klaviyo.
Zitsticka
Shared detections: Shopify, Gorgias, Yotpo, Okendo, Klaviyo, Triple Whale.
Face Gym
Shared detections: Shopify, Gorgias, Rise.ai, Swym Wishlist Plus, Yotpo, Okendo, Klaviyo.
Research your own stack
Use Pat Mcgrath Labs's profile as a reference, then scan your own storefront to see what is detectable. Compare your tools with Stack Benchmark and model your own plans and usage in the Stack Cost Calculator. A public signature cannot reveal Pat Mcgrath Labs's bill, contract or implementation.