Home / Brand stacks / beauty

Mutha tech stack

Detected 2026-08-29 beauty mutha.com →

Mutha runs on Shopify with Yotpo, Okendo, Stamped, Klaviyo, Stay AI detected on the storefront. — signature detection, not vendor-confirmed.
Post-purchasenot detected
Page buildernot detected
Loyaltynot detected
SubscriptionsStay AI
ReviewsYotpo · Okendo · Stamped
Email & SMSKlaviyo
PlatformShopify
Storefront-detected layers — absence proves nothing.

Detected stack

LayerToolConfidenceEvidence
Platform Shopify high signature: cdn.shopify.com
Reviews Yotpo good signature: yotpo
Reviews Okendo good signature: okendo
Reviews Stamped good signature: stamped.io
Email & SMS Klaviyo good signature: klaviyo
subscription-apps Stay AI good signature: stay.ai

How Mutha compares in beauty

We detect 6 tools on Mutha's storefront, across 4 of 10 tracked layers. The median beauty brand in our index runs 6.

Layer by layer

LayerOn this storefrontbeauty peers
Platform Shopify 98%
Email & SMS Klaviyo 93%
Reviews & UGC Yotpo, Okendo, Stamped 90%
Support & CX not detected 34%
Analytics not detected 34%
Upsell & checkout not detected 30%
Subscriptions Stay AI 24%
Loyalty not detected 14%
Page builder not detected 10%
Post-purchase not detected 8%

Layers marked not detected may still be running — some tools load server-side or only on pages we don't scan, so absence here proves nothing.

See all 287 beauty brands →

Detections come from vendor script/CDN signatures in Mutha's public storefront HTML. Presence is strong evidence; absence proves nothing (tools can load server-side or only on checkout/inner pages). Not affiliated with or confirmed by Mutha.