Decathlon tech stack
About Decathlon's storefront
The captured Decathlon storefront organizes its catalog into shopping sections including All Hiking & Backpacking, Bags & Backpacks, Jackets and Hiking Clothing. These are examples from its navigation, not a complete product inventory.
Detected stack
| Layer | Tool | Confidence | Evidence |
|---|---|---|---|
| Platform | Shopify | high | signature: cdn.shopify.com |
| Helpdesk & CX apps | Gorgias | high | signature: gorgias.chat |
| Upsell & checkout apps | Rebuy | high | signature: rebuyengine |
| Retention extras | Back in Stock | high | signature: backinstock.useamp.com |
| Shopify review apps | Yotpo | good | signature: yotpo |
| Shopify review apps | Okendo | good | signature: okendo |
| Email & SMS marketing | Klaviyo | good | signature: klaviyo |
What stands out in Decathlon's detected stack
Rebuy appears on 88 of the 781 apparel storefronts with at least one detected tool in this dataset (11%). Decathlon is one of those observed storefronts. This measures how often we detect the tool, not its quality or the brand's results.
Rebuy and Back in Stock are both detected on Decathlon. That same pair appears together on 20 apparel storefronts in our dataset. Co-occurrence is a useful starting point for researching a stack, but does not establish that the tools are integrated or which features are enabled.
| Tool | Observed in this category | Explore the tool |
|---|---|---|
| Shopify | 737 / 781 (94%) | Shopify pricing · Shopify alternatives |
| Gorgias | 226 / 781 (29%) | Gorgias pricing · Gorgias alternatives |
| Rebuy | 88 / 781 (11%) | Rebuy pricing · Rebuy alternatives |
| Back in Stock | 139 / 781 (18%) | Back in Stock pricing · Back in Stock alternatives |
| Yotpo | 466 / 781 (60%) | Yotpo pricing · Yotpo alternatives |
| Okendo | 430 / 781 (55%) | Okendo pricing · Okendo alternatives |
| Klaviyo | 609 / 781 (78%) | Klaviyo pricing · Klaviyo alternatives |
How Decathlon compares in apparel
We detect 7 tools on Decathlon's storefront, above the apparel median. The median apparel storefront with at least one detection has 5 detected tools. In the 10-layer comparison below, Decathlon has detections in 5 layers.
Layer by layer
| Layer | On this storefront | apparel peers |
|---|---|---|
| Platform | Shopify | 98% |
| Email & SMS | Klaviyo | 86% |
| Reviews & UGC | Yotpo, Okendo | 76% |
| Support & CX | Gorgias | 29% |
| Analytics | not detected | 23% |
| Upsell & checkout | Rebuy | 13% |
| Subscriptions | not detected | 3% |
| Loyalty | not detected | 13% |
| Page builder | not detected | 8% |
| Post-purchase | not detected | 14% |
Other apparel stacks to explore
These storefronts share detected tools with Decathlon. Selection is based on overlap within this category; it is not a ranking or an endorsement.
Beyond Yoga Clothing
Shared detections: Shopify, Gorgias, Rebuy, Back in Stock, Yotpo, Okendo, Klaviyo.
Cendre
Shared detections: Shopify, Gorgias, Rebuy, Back in Stock, Yotpo, Okendo, Klaviyo.
American Giant
Shared detections: Shopify, Gorgias, Back in Stock, Yotpo, Okendo, Klaviyo.
Research your own stack
Use Decathlon's profile as a reference, then scan your own storefront to see what is detectable. Compare your tools with Stack Benchmark and model your own plans and usage in the Stack Cost Calculator. A public signature cannot reveal Decathlon's bill, contract or implementation.