About Face tech stack
About About Face's storefront
The captured About Face storefront organizes its catalog into shopping sections including Halsey's Faves, Face, Blush and Highlighter. These are examples from its navigation, not a complete product inventory.
Detected stack
| Layer | Tool | Confidence | Evidence |
|---|---|---|---|
| Platform | Shopify | high | signature: cdn.shopify.com |
| Upsell & checkout apps | Rebuy | high | signature: rebuyengine |
| Mobile app builders | Tapcart | high | signature: tapcart.com |
| Shopify review apps | Yotpo | good | signature: yotpo |
| Shopify review apps | Okendo | good | signature: okendo |
| Email & SMS marketing | Klaviyo | good | signature: klaviyo |
What stands out in About Face's detected stack
Tapcart appears on 2 of the 287 beauty storefronts with at least one detected tool in this dataset (1%). About Face is one of those observed storefronts. This measures how often we detect the tool, not its quality or the brand's results.
Tapcart and Rebuy are both detected on About Face. That same pair appears together on 2 beauty storefronts in our dataset. Co-occurrence is a useful starting point for researching a stack, but does not establish that the tools are integrated or which features are enabled.
| Tool | Observed in this category | Explore the tool |
|---|---|---|
| Shopify | 276 / 287 (96%) | Shopify pricing · Shopify alternatives |
| Rebuy | 71 / 287 (25%) | Rebuy pricing · Rebuy alternatives |
| Tapcart | 2 / 287 (1%) | Tapcart pricing |
| Yotpo | 220 / 287 (77%) | Yotpo pricing · Yotpo alternatives |
| Okendo | 208 / 287 (72%) | Okendo pricing · Okendo alternatives |
| Klaviyo | 254 / 287 (89%) | Klaviyo pricing · Klaviyo alternatives |
How About Face compares in beauty
We detect 6 tools on About Face's storefront. The median beauty storefront with at least one detection has 6 detected tools. In the 10-layer comparison below, About Face has detections in 4 layers.
Layer by layer
| Layer | On this storefront | beauty peers |
|---|---|---|
| Platform | Shopify | 98% |
| Email & SMS | Klaviyo | 93% |
| Reviews & UGC | Yotpo, Okendo | 90% |
| Support & CX | not detected | 34% |
| Analytics | not detected | 34% |
| Upsell & checkout | Rebuy | 30% |
| Subscriptions | not detected | 23% |
| Loyalty | not detected | 15% |
| Page builder | not detected | 10% |
| Post-purchase | not detected | 8% |
Other beauty stacks to explore
These storefronts share detected tools with About Face. Selection is based on overlap within this category; it is not a ranking or an endorsement.
1999 Beauty
Shared detections: Shopify, Rebuy, Yotpo, Okendo, Klaviyo.
Bread
Shared detections: Shopify, Rebuy, Yotpo, Okendo, Klaviyo.
Ceremonia
Shared detections: Shopify, Rebuy, Yotpo, Okendo, Klaviyo.
Research your own stack
Use About Face's profile as a reference, then scan your own storefront to see what is detectable. Compare your tools with Stack Benchmark and model your own plans and usage in the Stack Cost Calculator. A public signature cannot reveal About Face's bill, contract or implementation.