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Shopify review appsComparison2026
Fera vs REVIEWS.io: which fits your store?
Last verified 2026-08-29 some data medium/low confidence
Fera and REVIEWS.io are both shopify review app tools compared here on pricing verified 2026-08-29, published plans, App Store standing, and themes from recent merchant reviews. REVIEWS.io starts cheaper (free vs $9/mo); REVIEWS.io has a free tier, Fera does not. On the Shopify App Store, Fera holds 4.8 ★ across 1,978 reviews and REVIEWS.io holds 4.7 ★ across 698. Fera: These reviews suggest the app fits Shopify merchants who want a user-friendly review tool with strong support, visual review options, and help configuring displays or migrating reviews. REVIEWS.io: These reviews suggest the app fits merchants who want a supported product review platform with Shopify integration, migration assistance, and Google ratings-related features. — from tracked pricing and recent App Store review analysis.
How do Fera and REVIEWS.io compare?
| Fera | REVIEWS.io |
| App Store rating | 4.8 ★ (1,978 reviews) | 4.7 ★ (698 reviews) |
| Price from | $9/mo | free |
| Free tier | ✗ no | ✓ yes |
| Published plans | 7 | 5 |
| Data confidence | high | medium |
App Store rating Fera 4.8 ★
REVIEWS.io 4.7 ★
→ Fera rates higher Review volume Fera 1,978
REVIEWS.io 698
→ Fera has the larger base Detected on 3,797 tracked DTC storefronts Fera 14 brands
REVIEWS.io 68 brands
→ REVIEWS.io leads among brands we track What would you actually pay?
| Plan | Monthly | Limits / notes |
| Startup | $9 | 100 order review requests/month; up to 100MB photos/videos; 3 active widgets |
| Small | $29 | 1,000 order review requests/month; up to 1GB photos/videos; 10 active widgets |
| Medium | $99 | 10,000 order review requests/month; up to 10GB photos/videos; 20 active widgets |
| Semi-large | $199 | 25,000 order review requests/month; up to 50GB photos/videos; 30 active widgets |
| Large | $299 | 50,000 order review requests/month; up to 100GB photos/videos; 50 active widgets |
| X-Large | $599 | 200,000 order review requests/month; up to 500GB photos/videos; 100 active widgets |
| Enterprise | $999 | 500,000 order review requests/month; up to 1TB photos/videos; 200 active widgets |
Prices are in USD. Annual prices are displayed as monthly equivalents billed yearly.
Verified 2026-08-29 from vendor pricing page.
| Plan | Monthly | Limits / notes |
| Free | $0 | 25 review invites per month |
| Essentials | — | Up to 300 review invites per month |
| Start-Up | — | Up to 1,500 review invites and 100 SMS invites per month |
| Grow | — | Up to 5,000 review invites, 100 SMS invites, and 100 survey replies per month |
| Plus | — | Up to 10,000 review invites, 100 SMS invites, and 100 survey replies per month |
Plan cards label prices as AUD, although a page note says prices are displayed in USD. No conversion was performed because the source is internally inconsistent. Annual plans are stated to save 20%.
Verified 2026-08-29 from vendor pricing page.
Which features does each include?
| Feature | Fera | REVIEWS.io |
| Photo reviews | ✓ paid | ✓ |
| Video reviews | ✓ paid | ✓ |
| Email review requests | ✓ paid | ✓ |
| SMS review requests | ✗ | ✓ |
| Google Shopping feed | ✓ | ✓ paid |
| Google rich snippets | ✓ | ✓ paid |
| Q&A | ✓ paid | ✓ paid |
| Instagram / UGC galleries | ✓ | ✓ |
| Display widgets & carousels | ✓ | ✓ |
| Coupons for reviews | ✓ | — |
| Referrals | ✗ | ✗ |
| AI features | ✓ paid | ✓ |
| Multilingual | — | ✓ |
| Klaviyo integration | ✗ | ✓ |
| API access | ✗ | — |
| Free plan | ✗ | ✓ |
Extracted from each vendor's App Store listing (2026-07-15);
"—" = not stated there. Verify tier availability on vendor pricing pages.
What do merchants say about them?
Fera
Recent merchant sentiment is strongly positive, led by praise for fast human support, easy setup, and attractive review presentation. A small minority raise serious concerns about reliability and pricing changes, so the positive pattern is not completely uniform.
- + Responsive support — Merchants repeatedly say the support team answers quickly and helps resolve setup, migration, widget, and technical issues.
- + Ease of use — Several reviewers describe the app as simple to install, navigate, and use for collecting reviews.
- + Reliable review display — Positive reviews often mention that the app works well and presents reviews attractively on Shopify stores.
- + Long-term satisfaction — Multiple merchants report using the app for years and continuing to recommend it.
- - Reliability problems — One detailed negative review reports recurring crashes, offline reviews, and account or project data mixing issues.
- - Pricing and billing changes — A small number of reviewers mention cost concerns, including one saying pricing is high and another objecting to changing charges.
- - Functionality issues — One negative review says the app does not work properly.
Watch out: The main caveat is that a few merchants report pricing concerns and, in one case, persistent reliability issues.
Synthesized from the 20 most recent App Store
reviews (2026-07-15); themes paraphrased.
REVIEWS.io
Recent sentiment is mixed but leans positive, with many merchants praising quick support, smooth setup, and useful review collection or migration workflows. The main negative pattern comes from longer-term or more technical users who report unresolved support tickets, widget issues, feature limits, and pricing communication concerns.
- + Responsive support — Many merchants describe support as fast, helpful, knowledgeable, polite, and effective at resolving setup or usage issues.
- + Ease of use — Several reviews say the app is straightforward to use, has an intuitive interface, or works smoothly once installed.
- + Migration help — Merchants moving from other review tools report that importing reviews or switching platforms can be quick with support assistance.
- + Shopify integration — Some users praise the app for integrating well with Shopify and supporting store workflows without much friction.
- - Support delays — Negative reviews repeatedly mention slow or ineffective escalation, unresolved tickets, and unclear follow-through from human support.
- - Feature limitations — Some merchants report missing or limited functionality around flows, widgets, migration badges, or theme-specific behavior.
- - Widget and theme bugs — A recurring issue is that product review widgets may behave poorly on certain themes or mobile layouts and require code-level fixes.
Watch out: Merchants with complex widget customization, strict migration requirements, or sensitivity to pricing changes should verify plan limits, theme compatibility, and support expectations upfront.
Synthesized from the 18 most recent App Store
reviews (2026-07-15); themes paraphrased.
FAQ
Which is cheaper, Fera or REVIEWS.io?
REVIEWS.io starts lower at free, vs $9/mo for Fera (verified 2026-08-29).
Does Fera or REVIEWS.io have a free plan?
REVIEWS.io has a free tier; Fera does not publish one.
Which is rated higher on the Shopify App Store?
Fera rates higher at 4.8 ★, vs 4.7 ★ — though both counts matter: Fera has 1,978 reviews and REVIEWS.io has 698.
How we compare: pricing and plans are collected automatically
from vendor pages on a schedule and shown with verification dates; ratings come
from the Shopify App Store; merchant sentiment is synthesized from the most
recent App Store reviews (paraphrased, never quoted). We currently have no
affiliate relationship with either vendor. Found an error?
The data snapshot behind this page is dated — check the vendor's page for
same-day changes.
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