Fera vs Okendo: which fits your store?

Last verified 2026-10-01 some data medium/low confidence

Fera and Okendo are both shopify review app tools compared here on pricing verified 2026-10-01, published plans, App Store standing, and themes from recent merchant reviews. Compare the plan limits and charges below. On the Shopify App Store, Fera holds 4.8 ★ across 1,978 reviews and Okendo holds 4.9 ★ across 1,314. Fera: These reviews suggest the app fits Shopify merchants who want a user-friendly review tool with strong support, visual review options, and help configuring displays or migrating reviews. Okendo: These reviews suggest the app fits growing Shopify brands that want a robust reviews and customer marketing platform with hands-on support and optimization guidance. — from tracked pricing and recent App Store review analysis.

How do Fera and Okendo compare?

	Fera	Okendo
App Store rating	4.8 ★ (1,978 reviews)	4.9 ★ (1,314 reviews)
Price from	$9/mo	not published
Free tier	✗ no	✗ no
Published plans	7	10
Data confidence	high	medium

App Store rating

Fera 4.8 ★

Okendo 4.9 ★

→ Okendo rates higher

Review volume

Fera 1,978

Okendo 1,314

→ Fera has the larger base

Detected on 3,796 tracked DTC storefronts

Fera 14 brands

Okendo 1864 brands

→ Okendo leads among brands we track

What would you actually pay?

Fera plans

Plan	Monthly	Limits / notes
Startup	$9	Unlimited reviews; up to 200 orders/month; 100 review requests/month; 100 MB media storage; unlimited users.
Small	$29	Unlimited reviews; up to 2,000 orders/month; 1,000 review requests/month; 1 GB media storage; unlimited users.
Medium	$99	Unlimited reviews; up to 2,000 orders/month; 10,000 review requests/month; 10 GB media storage; unlimited users.
Semi-large	$199	Unlimited reviews; up to 2,000 orders/month; 25,000 review requests/month; 50 GB media storage; unlimited users.
Large	$299	Unlimited reviews; up to 2,000 orders/month; 50,000 review requests/month; 100 GB media storage; unlimited users.
X-Large	$599	Unlimited reviews; up to 2,000 orders/month; 200,000 review requests/month; 500 GB media storage; unlimited users.
Enterprise	$999	Unlimited reviews; up to 2,000 orders/month; 500,000 review requests/month; 1 TB media storage; unlimited users.

Prices shown in USD. Annual prices are displayed as monthly equivalents billed yearly.

Verified 2026-10-01 from vendor pricing page.

Okendo plans

Plan	Monthly	Limits / notes
Okendo Platform	—	Pricing varies by monthly order volume: 0–200, 201–1,500, 1,501–3,500, 3,501–10,000, or 10,001+ orders.
Okendo Platform Scale	—	No usage caps; unlimited orders for the subscription term.
Reviews + Referrals + Surveys Bundle	—	Pricing varies by monthly order volume: 0–200, 201–1,500, 1,501–3,500, 3,501–10,000, or 10,001+ orders.
Reviews + Quizzes + Surveys Bundle	—	Pricing varies by monthly order volume: 0–200, 201–1,500, 1,501–3,500, 3,501–10,000, or 10,001+ orders.
Reviews + Loyalty + Surveys Bundle	—	Pricing varies by monthly order volume: 0–200, 201–1,500, 1,501–3,500, 3,501–10,000, or 10,001+ orders.
Essentials	—	Order-volume-based pricing; exact tier limits and prices are not present in the supplied text.
Growth	—	Order-volume-based pricing; exact tier limits and prices are not present in the supplied text.
Power	—	Order-volume-based pricing; exact tier limits and prices are not present in the supplied text.
Advanced	—	Order-volume-based pricing; exact tier limits and prices are not present in the supplied text.
Enterprise	—	Order-volume-based or custom pricing; exact limits and prices are not present in the supplied text.

Verified 2026-10-01 from vendor pricing page.

Which features does each include?

Feature	Fera	Okendo
Photo reviews	✓ paid	✓
Video reviews	✓ paid	✓
Email review requests	✓ paid	✓
SMS review requests	✗	✓
Google Shopping feed	✓	—
Google rich snippets	✓	✓
Q&A	✓ paid	✓ paid
Instagram / UGC galleries	✓	—
Display widgets & carousels	✓	✓
Coupons for reviews	✓	✓
Referrals	✗	✓
AI features	✓ paid	✓ paid
Multilingual	—	—
Klaviyo integration	✗	✓
API access	✗	—
Free plan	✗	✓

Extracted from each vendor's App Store listing (2026-07-15); "—" = not stated there. Verify tier availability on vendor pricing pages.

What do merchants say about them?

Fera

Recent merchant sentiment is strongly positive, led by praise for fast human support, easy setup, and attractive review presentation. A small minority raise serious concerns about reliability and pricing changes, so the positive pattern is not completely uniform.

＋ Responsive support — Merchants repeatedly say the support team answers quickly and helps resolve setup, migration, widget, and technical issues.
＋ Ease of use — Several reviewers describe the app as simple to install, navigate, and use for collecting reviews.
＋ Reliable review display — Positive reviews often mention that the app works well and presents reviews attractively on Shopify stores.
＋ Long-term satisfaction — Multiple merchants report using the app for years and continuing to recommend it.

－ Reliability problems — One detailed negative review reports recurring crashes, offline reviews, and account or project data mixing issues.
－ Pricing and billing changes — A small number of reviewers mention cost concerns, including one saying pricing is high and another objecting to changing charges.
－ Functionality issues — One negative review says the app does not work properly.

Watch out: The main caveat is that a few merchants report pricing concerns and, in one case, persistent reliability issues.

Synthesized from the 20 most recent App Store reviews (2026-07-15); themes paraphrased.

Okendo

Sentiment in the identifiable recent reviews is overwhelmingly positive, with merchants most often praising support quality, proactive account guidance, and a smooth implementation experience. The app is also viewed as feature-rich and capable of improving review programs, though a small number of reviews flag price, setup delays, or fit for lower-volume merchants as caveats.

＋ Responsive support — Merchants repeatedly highlight fast, helpful assistance from support, customer success, and account management teams.
＋ Proactive guidance — Several reviewers say the team suggests best practices, optimization ideas, and revenue or review-collection improvements.
＋ Easy setup and use — Many reviews describe onboarding, implementation, navigation, and store integration as smooth or intuitive.
＋ Strong feature set — Merchants value the breadth of review, loyalty, referral, quiz, Google review, and customer marketing capabilities compared with alternatives.

－ Setup delays — One merchant reports that key review-request emails were still not live after several weeks and expected further delays for rewards setup.
－ Pricing concern — One reviewer notes the app is expensive, though they still felt the value justified the cost.
－ Scale fit — One review implies the platform is especially worthwhile for stores with enough order volume to benefit from its capabilities.

Watch out: The main caveat is that implementation quality and timeline may matter, especially for merchants adopting multiple modules or expecting a fast launch.

Synthesized from the 20 most recent App Store reviews (2026-07-15); themes paraphrased.

FAQ

Which is cheaper, Fera or Okendo?

See the plan tables above for what each vendor discloses.

Does Fera or Okendo have a free plan?

Neither publishes a free tier.

Which is rated higher on the Shopify App Store?

Okendo rates higher at 4.9 ★, vs 4.8 ★ — though both counts matter: Fera has 1,978 reviews and Okendo has 1,314.

How we compare: pricing and plans are collected automatically from vendor pages on a schedule and shown with verification dates; ratings come from the Shopify App Store; merchant sentiment is synthesized from the most recent App Store reviews (paraphrased, never quoted). We currently have no affiliate relationship with either vendor. Found an error? The data snapshot behind this page is dated — check the vendor's page for same-day changes.

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