Prime tech stack
About Prime's storefront
The captured Prime storefront organizes its catalog into shopping sections including HYDRATION, HYDRATION+ STICKS, ENERGY and ZERO HYDRATION. These are examples from its navigation, not a complete product inventory.
Detected stack
| Layer | Tool | Confidence | Evidence |
|---|---|---|---|
| Platform | Shopify | high | signature: cdn.shopify.com |
| Shopify review apps | Yotpo | good | signature: yotpo |
| Email & SMS marketing | Klaviyo | good | signature: klaviyo |
What stands out in Prime's detected stack
Yotpo appears on 557 of the 818 other retail storefronts with at least one detected tool in this dataset (68%). Prime is one of those observed storefronts. This measures how often we detect the tool, not its quality or the brand's results.
Yotpo and Klaviyo are both detected on Prime. That same pair appears together on 540 other retail storefronts in our dataset. Co-occurrence is a useful starting point for researching a stack, but does not establish that the tools are integrated or which features are enabled.
| Tool | Observed in this category | Explore the tool |
|---|---|---|
| Shopify | 761 / 818 (93%) | Shopify pricing · Shopify alternatives |
| Yotpo | 557 / 818 (68%) | Yotpo pricing · Yotpo alternatives |
| Klaviyo | 657 / 818 (80%) | Klaviyo pricing · Klaviyo alternatives |
How Prime compares in other retail
We detect 3 tools on Prime's storefront, below the other retail median. The median other retail storefront with at least one detection has 6 detected tools. In the 10-layer comparison below, Prime has detections in 3 layers.
Layer by layer
| Layer | On this storefront | other retail peers |
|---|---|---|
| Platform | Shopify | 98% |
| Email & SMS | Klaviyo | 86% |
| Reviews & UGC | Yotpo | 84% |
| Support & CX | not detected | 23% |
| Analytics | not detected | 32% |
| Upsell & checkout | not detected | 23% |
| Subscriptions | not detected | 20% |
| Loyalty | not detected | 14% |
| Page builder | not detected | 17% |
| Post-purchase | not detected | 6% |
See all 818 other retail brands →
Other other retail stacks to explore
These storefronts share detected tools with Prime. Selection is based on overlap within this category; it is not a ranking or an endorsement.
Ghetto Gastro
Shared detections: Shopify, Yotpo, Klaviyo.
Incase
Shared detections: Shopify, Yotpo, Klaviyo.
Ka'Chava
Shared detections: Shopify, Yotpo, Klaviyo.
Research your own stack
Use Prime's profile as a reference, then scan your own storefront to see what is detectable. Compare your tools with Stack Benchmark and model your own plans and usage in the Stack Cost Calculator. A public signature cannot reveal Prime's bill, contract or implementation.