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Sellfy vs Square Online: which fits your store?

Last verified 2026-08-29 some data medium/low confidence

Sellfy and Square Online are both ecommerce platform tools compared here on pricing verified 2026-08-29, published plans, App Store standing, and themes from recent merchant reviews. Square Online starts cheaper (free vs $29/mo); Square Online has a free tier, Sellfy does not. — auto-generated from tracked data; editorial verdict pending.

How do Sellfy and Square Online compare?

SellfySquare Online
App Store rating
Price from$29/mofree
Free tier ✗ no ✓ yes
Published plans44
Data confidencehighmedium

What would you actually pay?

Sellfy plans

PlanMonthlyLimits / notes
Starter $29 Up to $10k in annual sales; 10GB maximum product file size; 2,000 free email marketing credits.
Business $79 Up to $50k in annual sales; 15GB maximum product file size; 10,000 free email marketing credits.
Premium $159 Up to $200k in annual sales; 20GB maximum product file size; 50,000 free email marketing credits.
High-volume sellers For sellers exceeding $200k in annual sales.

Prices are shown in USD. Yearly billing saves 25%. PayPal or Stripe processing fees are additional, typically 2.9% + $0.30. Revenue exceeding a plan limit may incur a 2% overage fee if the account is not upgraded.

Verified 2026-08-29 from vendor pricing page.

Square Online plans

PlanMonthlyLimits / notes
Square Free $0 $0/mo per location; pay processing fees when payments are taken. Processing fees shown include 2.6% + 15¢ in-person, 3.3% + 30¢ online, 2.9% + 30¢ Online API, 1% ACH via invoice with $1 minimum, 1% ACH via API with $1 minimum and $5 cap, 3.5% + 15¢ manual/card on file, 6% + 30¢ Cash App Afterpay; text message marketing not available; 2.5% gift card load fee; 1.00% bitcoin conversions.
Square Plus $49 $49/mo per location. Processing fees shown include 2.5% + 15¢ in-person, 2.9% + 30¢ online, 2.9% + 30¢ Online API, 1% ACH via invoice with $1 minimum and $10 cap, 1% ACH via API with $1 minimum and $5 cap, 3.5% + 15¢ manual/card on file, 6% + 30¢ Cash App Afterpay; 500 texts included then 3¢ per text; 2.5% gift card load fee; 1.00% bitcoin conversions.
Square Premium $149 $149/mo per location. Processing fees shown include 2.4% + 15¢ in-person, 2.9% + 30¢ online, 2.9% + 30¢ Online API, 1% ACH via invoice with $1 minimum and $10 cap, 1% ACH via API with $1 minimum and $5 cap, 3.5% + 15¢ manual/card on file, 6% + 30¢ Cash App Afterpay; 2,500 texts included then 1.5¢ per text; 0% gift card load fee; 0.5% bitcoin conversions.
Square Pro Custom pricing and processing fees for businesses processing over $250,000 per year.

Verified 2026-07-15 from vendor pricing page.

FAQ

Which is cheaper, Sellfy or Square Online?

Square Online starts lower at free, vs $29/mo for Sellfy (verified 2026-08-29).

Does Sellfy or Square Online have a free plan?

Square Online has a free tier; Sellfy does not publish one.

Which is rated higher on the Shopify App Store?

App Store ratings are shown in the table above where available.

How we compare: pricing and plans are collected automatically from vendor pages on a schedule and shown with verification dates; ratings come from the Shopify App Store; merchant sentiment is synthesized from the most recent App Store reviews (paraphrased, never quoted). We currently have no affiliate relationship with either vendor. Found an error? The data snapshot behind this page is dated — check the vendor's page for same-day changes.

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