Sellfy vs Shift4Shop: which fits your store?

Last verified 2026-08-29

Sellfy and Shift4Shop are both ecommerce platform tools compared here on pricing verified 2026-08-29, published plans, App Store standing, and themes from recent merchant reviews. Sellfy starts cheaper ($29/mo vs $41/mo); neither offers a free tier. — auto-generated from tracked data; editorial verdict pending.

How do Sellfy and Shift4Shop compare?

	Sellfy	Shift4Shop
App Store rating	—	—
Price from	$29/mo	$41/mo
Free tier	✗ no	✗ no
Published plans	4	1
Data confidence	high	high

What would you actually pay?

Sellfy plans

Plan	Monthly	Limits / notes
Starter	$29	Up to $10k in annual sales; 10GB maximum product file size; 2,000 free email marketing credits.
Business	$79	Up to $50k in annual sales; 15GB maximum product file size; 10,000 free email marketing credits.
Premium	$159	Up to $200k in annual sales; 20GB maximum product file size; 50,000 free email marketing credits.
High-volume sellers	—	For sellers exceeding $200k in annual sales.

Prices are shown in USD. Yearly billing saves 25%. PayPal or Stripe processing fees are additional, typically 2.9% + $0.30. Revenue exceeding a plan limit may incur a 2% overage fee if the account is not upgraded.

Verified 2026-08-29 from vendor pricing page.

Shift4Shop plans

Plan	Monthly	Limits / notes
End-to-End eCommerce	$41	Unlimited: products, bandwidth, staff users, product variants, categories, images, themes. No revenue caps.

Verified 2026-08-08 from vendor pricing page.

FAQ

Which is cheaper, Sellfy or Shift4Shop?

Sellfy starts lower at $29/mo, vs $41/mo for Shift4Shop (verified 2026-08-29).

Does Sellfy or Shift4Shop have a free plan?

Neither publishes a free tier.

Which is rated higher on the Shopify App Store?

App Store ratings are shown in the table above where available.

How we compare: pricing and plans are collected automatically from vendor pages on a schedule and shown with verification dates; ratings come from the Shopify App Store; merchant sentiment is synthesized from the most recent App Store reviews (paraphrased, never quoted). We currently have no affiliate relationship with either vendor. Found an error? The data snapshot behind this page is dated — check the vendor's page for same-day changes.

Related comparisons

Sellfy vs Adobe Commerce (Magento) · Sellfy vs Big Cartel · Sellfy vs BigCommerce · Sellfy vs Ecwid · Sellfy vs Fourthwall · Sellfy vs Medusa