Retention extrasComparison2026
PostPilot vs Swym Wishlist Plus: which fits your store?
PostPilot and Swym Wishlist Plus are both retention extra tools compared here on pricing verified 2026-08-29, published plans, App Store standing, and themes from recent merchant reviews. Both are priced in the same range — the decision comes down to features and fit. PostPilot: These reviews suggest the app fits ecommerce merchants that want managed, measurable direct-mail campaigns tied to Shopify customer data and supported by strategic account help.
How do PostPilot and Swym Wishlist Plus compare?
| App Store rating | 4.8 ★ (136 reviews) | — |
| Price from | free | free |
| Free tier | ✓ yes | ✓ yes |
| Published plans | 4 | 9 |
| Data confidence | high | high |
What would you actually pay?
PostPilot plans
| Plan | Monthly | Limits / notes |
|---|---|---|
| Free | $0 | No minimum mail volume; per-piece mailing costs apply when sending. |
| Growth Services | $99 | Built for brands doing $1M–$3M/year in sales. Mailing is usage-based, with US cards from $0.68 per piece including postage; listed formats range from $0.68 to $2.99. UK A5 postcards are $0.79. |
| Pro Services Plans | $499 | Built for up to 50,000 mailpieces/month. Mailing is usage-based, with US cards as low as $0.62 per piece including postage; listed formats range from $0.62 to $1.89, with custom catalogs by quote. UK A5 postcards are as low as $0.59. |
| Enterprise Services Plans | — | Custom, volume-based pricing for brands sending 50,000+ mailpieces/month; advertised as the lowest cost per send. |
Swym Wishlist Plus plans
| Plan | Monthly | Limits / notes |
|---|---|---|
| Wishlist Plus Starter | $29.99 | 3,000 Wishlist Actions monthly; 15,000 lifetime storage limit |
| Wishlist Plus Pro | $59.99 | 10,000 Wishlist Actions monthly; 50,000 lifetime storage limit |
| Wishlist Plus Premium | $99.99 | 25,000 Wishlist Actions monthly; 125,000 lifetime storage limit |
| Wishlist Plus Enterprise | — | 100,000+ Wishlist Actions monthly |
| Back in Stock Alerts Free | $0 | Up to 50 alert requests per month |
| Back in Stock Alerts Starter | $19.99 | Up to 1,000 alert requests per month |
| Back in Stock Alerts Pro | $59.99 | Up to 10,000 alert requests per month |
| Back in Stock Alerts Premium | $99.99 | Up to 25,000 alert requests per month |
| Back in Stock Alerts Enterprise | — | Unlimited app usage quota |
What do merchants say about them?
PostPilot
Merchant sentiment in the identifiable recent reviews is overwhelmingly positive, with most praise centered on measurable campaign performance, easy execution, and strong hands-on support. The app is repeatedly described as a practical way to add or scale direct mail for retention, acquisition, and seasonal outreach. The main negative signal is a single but serious complaint about subscription cancellation friction.
- + Strong marketing returns
- + Responsive strategic support
- + Easy campaign setup
- + Quality creative work
- - Cancellation friction
FAQ
Which is cheaper, PostPilot or Swym Wishlist Plus?
Both start at free (verified 2026-08-29).
Does PostPilot or Swym Wishlist Plus have a free plan?
Both offer free tiers.
Which is rated higher on the Shopify App Store?
App Store ratings are shown in the table above where available.