Last verified 2026-08-29some data medium/low confidence
Growave and ReferralCandy are both loyalty & referral app tools compared here on pricing verified 2026-08-29, published plans, App Store standing, and themes from recent merchant reviews. Growave starts cheaper ($15/mo vs $39/mo); neither offers a free tier. On the Shopify App Store, Growave holds 4.8 ★ across 1,172 reviews and ReferralCandy holds 4.9 ★ across 1,409. Growave: These reviews suggest the app fits Shopify merchants who want a supported all-in-one retention platform and value hands-on help with setup and customization. ReferralCandy: These reviews suggest the app fits Shopify merchants launching or managing referral and affiliate programs who value guided setup and responsive support. — from tracked pricing and recent App Store review analysis.
Includes 500 monthly orders; $20 for every additional 100 orders.
Growth
$199
Includes 1,500 monthly orders; $15 for every additional 100 orders.
Plus
$499
Includes 3,000 monthly orders; $10 for every additional 100 orders.
Unlimited
$999
All-in fixed price with no limits on orders.
Prices are displayed in USD. Annual per-month prices reflect the displayed annual billing figures where available; the page contains conflicting or duplicated price text.
10.5% success fee on the purchase subtotal of each net-new customer's first three orders; repeat orders thereafter have no success fee.
Grow
$79
3.5% success fee on the purchase subtotal of each net-new customer's first three orders; repeat orders thereafter have no success fee.
Scale
$249
1.5% success fee on the purchase subtotal of each net-new customer's first three orders; repeat orders thereafter have no success fee.
Enterprise
$799
0.25% success fee on the purchase subtotal of each net-new customer's first three orders; repeat orders thereafter have no success fee.
Prices are shown with the $ symbol and treated as USD. Plans are month-to-month with no annual commitment. Each additional store costs $20/month plus the main store's success-fee rate.
Recent merchant sentiment is strongly positive, with most feedback centered on fast, helpful support and successful setup or customization assistance. Merchants also like the breadth of retention features, especially loyalty, reviews, wishlists, referrals, and integrations, with only one substantive complaint in the sampled text.
+Responsive support — Merchants repeatedly say support replies quickly, communicates clearly, and resolves issues efficiently.
+Setup and customization help — Several reviews highlight hands-on assistance with onboarding, branding adjustments, wishlist setup, and custom requests.
+All-in-one retention tools — Merchants value having loyalty, reviews, wishlists, referrals, and related engagement features in one platform.
+Ease of use — Users describe the app interface and daily workflow as simple, clean, and easy to operate.
-Defensive support handling — One merchant reported that the initial support response to a review-attribution problem felt dismissive before troubleshooting progressed.
-Integration/configuration issue — One review mentioned a Klaviyo review-request setup problem that caused reviews to be associated with incorrect customers.
Watch out: Merchants using external email or integration workflows should verify review attribution and escalation handling during setup.
Synthesized from the 20 most recent App Store
reviews (2026-07-16); themes paraphrased.
ReferralCandy
Recent merchant sentiment is strongly positive, with most reviews centered on customer support rather than detailed performance outcomes. Reviewers commonly credit the team with quick replies, clear guidance, and successful resolution of setup or account problems. Product feedback is favorable but less frequent than support praise.
+Responsive support — Merchants repeatedly highlight fast, helpful assistance from support agents who answer questions clearly and follow through.
+Issue resolution — Several reviewers say support quickly resolved account, setup, verification, or campaign problems with little friction.
+Setup guidance — Many merchants appreciate hands-on help getting referral programs installed, configured, and launched.
+Ease of use — The platform is described as straightforward to navigate and simple enough for new users to get started quickly.
-Setup or account issues — A recurring minor caveat is that merchants sometimes run into setup, verification, account, or campaign issues that require support intervention.
-Early-stage uncertainty — Some positive reviews come from merchants who had only just started using the app and had not yet judged long-term results.
-Unresolved case — One visible review appears tied to an open support case that was still being worked through.
Watch out: The main caveat is that merchants may need support help during setup or troubleshooting, and several recent reviewers are still early in their usage.
Synthesized from the 19 most recent App Store
reviews (2026-07-16); themes paraphrased.
FAQ
Which is cheaper, Growave or ReferralCandy?
Growave starts lower at $15/mo, vs $39/mo for ReferralCandy (verified 2026-08-29).
Does Growave or ReferralCandy have a free plan?
Neither publishes a free tier.
Which is rated higher on the Shopify App Store?
ReferralCandy rates higher at 4.9 ★, vs 4.8 ★ — though both counts matter: Growave has 1,172 reviews and ReferralCandy has 1,409.
How we compare: pricing and plans are collected automatically
from vendor pages on a schedule and shown with verification dates; ratings come
from the Shopify App Store; merchant sentiment is synthesized from the most
recent App Store reviews (paraphrased, never quoted). We currently have no
affiliate relationship with either vendor. Found an error?
The data snapshot behind this page is dated — check the vendor's page for
same-day changes.