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Ecwid vs Webflow Ecommerce: which fits your store?

Last verified 2026-10-01

Ecwid and Webflow Ecommerce are both ecommerce platform tools compared here on pricing verified 2026-10-01, published plans, App Store standing, and themes from recent merchant reviews. Webflow Ecommerce starts cheaper (free vs $5/mo); Webflow Ecommerce has a free tier, Ecwid does not. — auto-generated from tracked data; editorial verdict pending.

How do Ecwid and Webflow Ecommerce compare?

EcwidWebflow Ecommerce
App Store rating——
Price from$5/mofree
Free tier ✗ no ✓ yes
Published plans426
Data confidencehighhigh
Detected on 3,796 tracked DTC storefronts
Ecwid 6 brands
Webflow Ecommerce 38 brands
→ Webflow Ecommerce leads among brands we track

What would you actually pay?

Ecwid plans

PlanMonthlyLimits / notes
Starter $5 Up to 10 products; default company.site domain; email support.
Venture $35 Up to 100 products; digital goods up to 25 GB per file; access to App Market; Instagram and Facebook selling.
Business $65 Up to 2,500 products; 2 staff accounts; up to 3 promotions; digital goods up to 25 GB per file.
Unlimited $149 Unlimited products; unlimited staff accounts; up to 500 promotions; digital goods up to 25 GB per file.

USD prices extracted. The page also displays localized prices in EUR, GBP, AUD, MXN, and INR. Annual billing is advertised as saving 16%.

Verified 2026-08-29 from vendor pricing page.

Webflow Ecommerce plans

PlanMonthlyLimits / notes
Site Starter $0 2 static pages, 1 GB bandwidth/month, 50 form submissions, limited CMS, 5 Webflow Cloud apps
Site Basic — 300 static pages, 10 GB bandwidth/month, unlimited form submissions, 5 Webflow Cloud apps
Site Premium — 20,000 CMS items, 40 CMS Collections, configurable bandwidth from 50 GB up to 2.5 TB/month, 15 Webflow Cloud apps
Platform Team — Includes 5 full seats, 5 limited seats, up to 100 free seats, 100,000 AI credits/year, 20,000 CMS items, up to 30 TB bandwidth/month
Platform Enterprise — Custom seats, scale, bandwidth, CMS capacity, integrations, governance, security, support, and configurations
Optimize add-on $299 Pricing scales by page views; listed levels are 25,000, 50,000, 100,000, 250,000, and 500,000 page views/month; up to 5 concurrent optimizations
Analyze add-on $9 Pricing scales by sessions; listed levels are 2,000, 10,000, 25,000, 50,000, 100,000, 250,000, and 500,000 sessions/month
Localize Essential add-on $9 Price scales by 1–3 added locales; 10,000 translated words per locale per month
Localize Advanced add-on $29 Price scales by 1–10 added locales; 50,000 translated words per locale per month
Optimize Enterprise add-on — 1M+ page views/year, unlimited concurrent optimizations, advanced targeting and enterprise integrations
Analyze Enterprise add-on — 1 million+ page views/year with AEO analytics and enterprise integration
Localize Enterprise add-on — Custom locales and translation volume with enterprise localization capabilities
Optimize for non-Webflow sites — Custom pricing; contact sales.
Ecommerce Standard — 500 ecommerce items, 2% transaction fee, 50 GB bandwidth
Ecommerce Plus — 5,000 ecommerce items, 0% transaction fee, 100 GB bandwidth
Ecommerce Advanced — 15,000 ecommerce items, 0% transaction fee, 100 GB bandwidth
Team Workspace Starter $0 2 staging sites, 2 pages per staged site, 50 CMS items per staged site, 200 AI credits/month, 1 full seat
Team Workspace Core — 10 staging sites, 300 pages per staged site, 300 AI credits/month, 1 full seat
Team Workspace Growth — Unlimited staging sites, 300 pages per staged site, 400 AI credits/month, 1 full seat
Freelancer & Agency Workspace Starter $0 2 staging sites, 1 full seat, 1 free client seat per paid site, 200 AI credits/month
Freelancer Workspace — 10 staging sites, 1 free client seat per site, full CMS access on staging sites, 300 AI credits/month
Agency Workspace — Unlimited staging sites, 3 free client seats per site, unlimited Shared Libraries, 400 AI credits/month
Full seat — Per Workspace member with full design and administrative access
Limited seat — Per Workspace member who can edit content or build pages with components
Free seat $0 Reviewer and commenter access
AI credits add-on — 2,000 AI credits per month

All displayed prices are in USD; applicable taxes may be added. Site, ecommerce, and paid Workspace prices shown are generally billed yearly. Custom and enterprise offerings require contacting sales.

Verified 2026-10-01 from vendor pricing page.

Which features does each include?

FeatureEcwidWebflow Ecommerce
Hosted online store ✓ ✓
Point of sale ✓ paid —
Multichannel selling ✓ paid ✓
B2B / wholesale ✓ paid —
Headless / API-first ✓ ✓
App ecosystem ✓ paid ✓
Themes & templates ✓ ✓
Abandoned cart recovery ✓ paid —
Multi-currency — —
Multilingual storefronts ✓ paid ✓ paid
Native subscriptions ✓ paid —
Carrier shipping rates ✓ paid ✓
Built-in email marketing ✓ paid ✓
SEO tools ✓ paid ✓
Zero platform transaction fees ✓ ✓ paid
Free plan ✗ ✓

Extracted from each vendor's App Store listing (2026-07-15); "—" = not stated there. Verify tier availability on vendor pricing pages.

FAQ

Which is cheaper, Ecwid or Webflow Ecommerce?

Webflow Ecommerce starts lower at free, vs $5/mo for Ecwid (verified 2026-10-01).

Does Ecwid or Webflow Ecommerce have a free plan?

Webflow Ecommerce has a free tier; Ecwid does not publish one.

Which is rated higher on the Shopify App Store?

App Store ratings are shown in the table above where available.

How we compare: pricing and plans are collected automatically from vendor pages on a schedule and shown with verification dates; ratings come from the Shopify App Store; merchant sentiment is synthesized from the most recent App Store reviews (paraphrased, never quoted). We currently have no affiliate relationship with either vendor. Found an error? The data snapshot behind this page is dated — check the vendor's page for same-day changes.

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