18 best commercetools alternatives (2026)
3
BigCommerce
Hosted platform positioned for scaling and B2B/wholesale merchants: no transaction fees on any plan and native headless support.
4
Ecwid
Embeddable ecommerce that adds a store to any existing site, plus multichannel selling. Free tier available.
6
Medusa
Open-source, developer-first commerce engine (Node.js). Self-host free or use Medusa Cloud; the "open-source Shopify alternative" for teams with engineers.
11
Shopify
The dominant hosted ecommerce platform: storefront, checkout, POS, and a 16,000-app ecosystem. Plans from Basic to Plus; strongest fit for DTC brands that want infrastructure handled.
12
Shopware
13
Square Online
Squares online store offering, tightly integrated with Square POS and payments. Natural fit for brick-and-mortar businesses adding online sales.
14
Squarespace Commerce
Design-led website builder with commerce plans. Popular with creators and service businesses selling a focused catalog.
15
Volusion
16
Webflow Ecommerce
Visual-first site builder with ecommerce. Chosen for design control and marketing-site quality; commerce feature set is lighter than dedicated platforms.
17
Wix eCommerce
Website builder with ecommerce plans layered on. Strongest for small merchants who want design freedom and simple setup over deep commerce features.
18
WooCommerce
Open-source WordPress ecommerce plugin. The store itself is free; costs come from hosting, themes, and extensions. Maximum control, more maintenance.