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Loop Subscriptions vs Recharge: which fits your store?
Last verified 2026-08-29
Loop Subscriptions and Recharge are both subscription app tools compared here on pricing verified 2026-08-29, published plans, App Store standing, and themes from recent merchant reviews. Loop Subscriptions starts cheaper (free vs $99/mo); Loop Subscriptions has a free tier, Recharge does not. On the Shopify App Store, Loop Subscriptions holds 5 ★ across 683 reviews and Recharge holds 4.8 ★ across 2,950. Loop Subscriptions: These reviews suggest Loop fits Shopify merchants that rely heavily on recurring revenue and want hands-on migration, support, and retention optimization. Recharge: These reviews suggest the app fits Shopify merchants running subscriptions or bundles who want a mature platform with hands-on support for setup, migration, and technical questions. — from tracked pricing and recent App Store review analysis.
How do Loop Subscriptions and Recharge compare?
|  Loop Subscriptions |  Recharge |
|---|
| App Store rating | 5 ★ (683 reviews) | 4.8 ★ (2,950 reviews) |
| Price from | free | $99/mo |
| Free tier | ✓ yes | ✗ no |
| Published plans | 4 | 3 |
| Data confidence | high | high |
App Store rating Loop Subscriptions 5 ★
Recharge 4.8 ★
→ Loop Subscriptions rates higher Review volume Loop Subscriptions 683
Recharge 2,950
→ Recharge has the larger base Detected on 3,797 tracked DTC storefronts Loop Subscriptions 27 brands
Recharge 119 brands
→ Recharge leads among brands we track What would you actually pay?
| Plan | Monthly | Limits / notes |
|---|
| Free Forever | $0 | Up to 50 active subscriptions. |
| Starter | $99 | 1.0% per transaction; $0 per-order fee. |
| Pro | $399 | 0.75% per transaction; $0 per-order fee. |
| Enterprise | — | Negotiable transaction rate; $0 per-order fee; volume-based pricing. |
Prices are listed in USD.
Verified 2026-08-29 from vendor pricing page.
| Plan | Monthly | Limits / notes |
|---|
| Starter | $99 | Processing fees: 1.49% + $0.19 per transaction. 60-day free trial available. Usage fees apply to all transactions processed by Recharge per month. |
| Plus | $499 | Processing fees: 1.34% + $0.19 per transaction, with scalable transaction rates. Concierge SMS: +$0.03 US & Canada / +$0.06 International per message segment. Plus plans run on 12-month terms. |
| Custom | — | Volume-based rates. Shopify Plus merchants may be eligible for discounted pricing. Custom plans run on 12-month terms. |
Prices shown in USD per month; SMS add-on/message prices shown in USD.
Verified 2026-07-16 from vendor pricing page.
Which features does each include?
| Feature | Loop Subscriptions | Recharge |
|---|
Extracted from each vendor's App Store listing (2026-07-16);
"—" = not stated there. Verify tier availability on vendor pricing pages.
What do merchants say about them?
Loop Subscriptions
Recent sentiment is strongly positive, with merchants most often emphasizing Loop's support team, migration assistance, and subscription retention capabilities. The app is described as easy to use and suitable for more mature subscription operations, including brands moving from other platforms or consolidating complex systems.
- ＋ Responsive support — Merchants repeatedly describe fast, knowledgeable help for setup questions, troubleshooting, optimization, and ongoing account support.
- ＋ Smooth migration and onboarding — Several reviewers say moving from other subscription systems or installing Loop was well guided and less difficult than expected.
- ＋ Retention and churn tools — Merchants praise cancellation, pause, and retention flows for helping preserve subscriptions and improve recurring revenue outcomes.
- ＋ Ease of use — Reviewers describe the platform and customer subscription management experience as straightforward for both teams and subscribers.
- － API access gated by plan — One reviewer objected to needing a higher-tier plan for API access despite already paying a substantial monthly fee, though support later offered a workaround.
- － Complex issues can take time — One support case took longer to resolve because it involved complexity and outside coordination, even though the final outcome was positive.
- － Migration can involve minor issues — A reviewer noted small problems during a large migration, but said they were fixed quickly.
Watch out: The main caveat is that some advanced access or complex implementation needs may require higher-tier plans or extra support coordination.
Synthesized from the 20 most recent App Store
reviews (2026-07-16); themes paraphrased.
Recharge
Recent identifiable sentiment is strongly positive, with most written reviews focusing on customer support quality rather than only the app itself. Merchants especially value quick responses, expert help with technical or migration issues, and confidence during complex subscription setups.
- ＋ Responsive support — Merchants repeatedly highlight fast, helpful, friendly, and knowledgeable assistance from named support staff.
- ＋ Migration guidance — Several reviewers describe complex subscription-platform migrations as organized, well-supported, and smoother than expected.
- ＋ Feature depth — Reviewers praise the platform as flexible and capable, with useful subscription, bundle, widget, and AI chatbot functionality.
- ＋ Technical problem solving — Support is credited with resolving detailed issues involving widgets, shipping, and high-volume subscription setups.
- － Migration hiccups — Even positive migration reviews mention that moving subscription platforms can involve expected challenges along the way.
Watch out: Subscription migrations may still involve some complexity even when support is viewed positively.
Synthesized from the 20 most recent App Store
reviews (2026-07-16); themes paraphrased.
FAQ
Which is cheaper, Loop Subscriptions or Recharge?
Loop Subscriptions starts lower at free, vs $99/mo for Recharge (verified 2026-08-29).
Does Loop Subscriptions or Recharge have a free plan?
Loop Subscriptions has a free tier; Recharge does not publish one.
Which is rated higher on the Shopify App Store?
Loop Subscriptions rates higher at 5 ★, vs 4.8 ★ — though both counts matter: Loop Subscriptions has 683 reviews and Recharge has 2,950.
How we compare: pricing and plans are collected automatically
from vendor pages on a schedule and shown with verification dates; ratings come
from the Shopify App Store; merchant sentiment is synthesized from the most
recent App Store reviews (paraphrased, never quoted). We currently have no
affiliate relationship with either vendor. Found an error?
The data snapshot behind this page is dated — check the vendor's page for
same-day changes.
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