Home / Upsell & checkout apps / Bold Upsell vs Rebuy
Upsell & checkout appsComparison2026
Bold Upsell vs Rebuy: which fits your store?
Last verified 2026-10-01 some data medium/low confidence
Bold Upsell and Rebuy are both upsell & checkout app tools compared here on pricing verified 2026-10-01, published plans, App Store standing, and themes from recent merchant reviews. Rebuy starts cheaper (free vs $4.99/mo); Rebuy has a free tier, Bold Upsell does not. On the Shopify App Store, Bold Upsell holds 4.4 ★ across 528 reviews and Rebuy holds 4.7 ★ across 743. Bold Upsell: These reviews suggest the app fits Shopify merchants that want guided upsell and cross-sell setup and are willing to work with support to tune offers. Rebuy: These reviews suggest the app fits Shopify merchants that want guided implementation of upsell, cross-sell, cart, bundle, and personalization features to improve AOV and revenue. — from tracked pricing and recent App Store review analysis.
How do Bold Upsell and Rebuy compare?
| Bold Upsell | Rebuy |
| App Store rating | 4.4 ★ (528 reviews) | 4.7 ★ (743 reviews) |
| Price from | $4.99/mo | free |
| Free tier | ✗ no | ✓ yes |
| Published plans | 4 | 3 |
| Data confidence | high | medium |
App Store rating Bold Upsell 4.4 ★
Rebuy 4.7 ★
→ Rebuy rates higher Review volume Bold Upsell 528
Rebuy 743
→ Rebuy has the larger base What would you actually pay?
| Plan | Monthly | Limits / notes |
| Shopify Basic | $4.99 | For stores on the Shopify Basic plan. |
| Shopify Grow | $24.99 | For stores on the Shopify Grow plan. |
| Shopify Advanced | $74.99 | For stores on the Shopify Advanced plan. |
| Shopify Plus | $399.99 | For stores on the Shopify Plus plan. |
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
Verified 2026-10-01 from vendor pricing page.
| Plan | Monthly | Limits / notes |
| Rebuy Monetize | $0 | Free tier included with all plans; earn $0.20-$0.35+ per transaction from post-purchase brand offers; estimated $175 monthly revenue |
| Custom Plan (à la carte) | $25 | Pricing scales by orders per month (250-50,000+); combine modules: Cart & Merchandising, Checkout & Post-Purchase, Search & Collections, Flows & A/B Testing; individual module pricing varies per order volume |
| Platform One | $534 | All-inclusive suite; pricing scales by orders per month; includes all packages, Premium Support, Dedicated CSM |
All prices in USD; 10% savings available with annual billing
Verified 2026-08-08 from vendor pricing page.
Which features does each include?
Extracted from each vendor's App Store listing (2026-07-20);
"—" = not stated there. Verify tier availability on vendor pricing pages.
What do merchants say about them?
Bold Upsell
Visible sentiment is mixed but leans positive among reviewers who received strong support, especially hands-on setup help. The main risk pattern is reliability: several recent merchants mention bugs, outages, or performance issues that affected sales or app value.
- + Responsive support — Several merchants highlight fast, attentive, knowledgeable help, including hands-on assistance from senior team members.
- + Hands-on setup guidance — Some reviewers say the team personally helped configure offers and adapt the app to their store needs.
- + Ease of use — Merchants describe the app as straightforward to use and approachable for setting up upsell flows.
- + Useful upsell tools — Positive reviews and the page summary point to value from upsells, cross-sells, offer tools, and related Shopify integrations.
- - Bugs and reliability — Multiple merchants report the app breaking, becoming buggy, or interfering with store conversion behavior.
- - Support gaps — Some negative reviews say problems were not adequately handled, with limited help beyond automated support.
- - ROI concerns — At least one merchant says the app did not generate enough revenue to justify its cost after changes or updates.
Watch out: Watch for technical reliability issues and confirm the app is not disrupting cart or checkout performance after installation or updates.
Synthesized from the 20 most recent App Store
reviews (2026-07-16); themes paraphrased.
Rebuy
Recent sentiment is strongly positive, with merchants emphasizing hands-on support and practical help getting Rebuy configured for revenue-focused use cases. Feature praise centers on Smart Cart, bundles, upsells, and flexible customization, while a single severe negative review raises concern about operational risk and post-incident accountability.
- + Support and CSM help — Merchants repeatedly credit responsive support, account managers, and implementation specialists for setup, customization, optimization, and ongoing guidance.
- + Smooth implementation — Reviews often say launch, onboarding, widget setup, and custom changes were easy to complete with limited friction.
- + Revenue and AOV impact — Several merchants report or expect stronger sales, higher average order value, better conversion, or measurable revenue lift after using the app.
- + Rich upsell functionality — Merchants praise Smart Cart, bundles, checkout offers, post-purchase upsells, widgets, and merchandising tools as broad and useful.
- - Deployment risk — One merchant reported that a vendor-side update disrupted cart access and materially affected checkout activity.
- - Escalation and accountability — The same negative review described slow follow-up, repeated escalations, and dissatisfaction with compensation handling after an outage.
Watch out: The main caveat is that deeper cart or checkout integrations may carry operational risk if updates are not carefully tested and supported.
Synthesized from the 20 most recent App Store
reviews (2026-07-16); themes paraphrased.
FAQ
Which is cheaper, Bold Upsell or Rebuy?
Rebuy starts lower at free, vs $4.99/mo for Bold Upsell (verified 2026-10-01).
Does Bold Upsell or Rebuy have a free plan?
Rebuy has a free tier; Bold Upsell does not publish one.
Which is rated higher on the Shopify App Store?
Rebuy rates higher at 4.7 ★, vs 4.4 ★ — though both counts matter: Bold Upsell has 528 reviews and Rebuy has 743.
How we compare: pricing and plans are collected automatically
from vendor pages on a schedule and shown with verification dates; ratings come
from the Shopify App Store; merchant sentiment is synthesized from the most
recent App Store reviews (paraphrased, never quoted). We currently have no
affiliate relationship with either vendor. Found an error?
The data snapshot behind this page is dated — check the vendor's page for
same-day changes.
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